Cashing in on Adsense
October 13th, 2007
Maybe you are familiar with Made in China and Made in UK labels. Ever heard of MFA? That means Made for Adsense, referring to articles in the Internet which serve to generate traffic for online ads. Behind MFA is a money-spinning industry for both individuals and companies. This is how it works. The search engine, Google, provides the service of indexing and matching ads to websites with relevant content for maximum advertising results. Thus, more websites mean more traffic and wider ad reach, as well as potentially higher sales volume. Subsequently, more advertisers will subscribe to the search engine provider and more users will find information through the search engine, creating an endless and profitable cycle of supply and demand. Google ensures that the traffic continues by rewarding the website owner each time a surfer or visitor clicks on an Adsense advert. Google directs a certain amount of the money paid by its advertisers to this anonymous and global workforce. It’s a win-win situation for all. Or is it?
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