Recent analysis done by iSuppli revealed the estimated BOM (Bill of Material) cost on the new iPod Nano which was just launched by Apple Inc. recently. This is the follow on tear down analysis conducted to Apple’s famous iPhone two months ago. However, there are some differences in approach as this time it purely covers the components’ cost only without considering other cost factors. Obviously, Apple has taken a great step in reducing the BOM cost by changing most of its current vendors to produce the cheaper version of ipod but yet with more functions integrated into the gadget.

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If you were watching any of the American football games this past Sunday, then you probably saw the new 3rd generation iPod Nano commercial. The ad features the upbeat and catchy song “1234″ by Canadian singer/songwriter Leslie Feist.

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Apple has recently announced its third-generation iPod Nano, an updated version which includes video-playback feature and iTunes style cover flow. In addition, the new and slimmer iPod Nano features an 2 inch screen dispaly with QVGA resolution (320 x 240) and it can support up to 24 hours of audio playback or up to five hours of video playback with its new battery, aiming to achieve your “music century”.

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The US company, Apple has recently announced its new iPod Touch. Here’s more details and specifications for the iPod Touch. iPod Touch measures only 8mm thick, the latest portable media player with 3.5 inch touchscreen display (480 x 320 resolutions), album cover flow, YouTube built-in and Wi-Fi connectivity. Besides, the iPod Touch also features a new application which called as iTunes Wi-Fi Music Store, allowing the users to search, previewed and buy songs wirelessly from iTunes. Furthermore, this new application will also come to Apple iPhone in coming late September as a free software update.

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Apple unveiled its new line of iPods yesterday including a model with an iPhone-like touchscreen interface and Zune-like WiFi access. The “iPod Touch” sports a 3.5-inch widescreen and a Safari browser, creating a mobile YouTube delivery device that essentially replicates the iPhone browsing experience for non-AT&T subscribers. It’s going to run $299 for an 8 GB model and $399 for a 16 GB version, scheduled to ship later this month. You can pre-order the new iPods from Apple.com.

The former Video iPod has been renamed the “iPod Classic” with a slimmer design and a bigger hard drive.

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Though it is not official, those in the “know” say Apple is just hours away from announcing a new Wi-Fi enabled iPod designed to receive digital radio along with an option to buy content from the iTunes Store. It is not known whether the same functions will be included in the iPhone.

Other rumors about the new Wi-Fi iPod line suggest the inclusion of a wide-screen touch-screen interface like the iPhone, larger storage capacity, Flash based hard drive and a new version of the iPod Nano that can handle video.

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Electronics giant, Sony Corp, unveiled its latest Sony Walkman which is able to play digital video. Industry players are of the opinion that this new walkman will pose a threat to Apple’s dominant iPod media player.

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The Chinese manufacturer, Thomson (TMS) has offered a new (PMP) portable media player with slider design, named as V888. The cool and stylish player fetures four inch TFT colour screen and can support wide variety of file formats including MPEG, Mpeg4, Divx (3.11,4. X, 5.x) Xvid, MOV, WMV (7.8), AVI, ASF.VOB, H.263, MP3, WMA, WAV, FLAC lossless, Jpeg, Bmp, Png, Tiff as well as text and game emulator.

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