Apple iPod Nano Tear Down Analysis By iSuppli Apple iPod Nano Tear Down Analiza Z iSuppli
Recent analysis done by iSuppli revealed the estimated BOM (Bill of Material) cost on the new iPod Nano which was just launched by Apple Inc. recently. Nedavna analiza opravi z iSuppli ocenjena bom pokazala (Bill of Material) stroškov za nove iPod Nano, ki je pravkar začela s kratkim Apple Inc. This is the follow on tear down analysis conducted to Apple's famous iPhone two months ago. To je nadaljevanje Rušiti analize, izvedene na Apple's znameniti iPhone pred dvema mesecema. However, there are some differences in approach as this time it purely covers the components' cost only without considering other cost factors. Vendar pa obstajajo nekatere razlike v pristopu, ta čas je povsem pokriva komponente stroškov samo, brez upoštevanja drugih stroškovnih dejavnikov. Obviously, Apple has taken a great step in reducing the BOM cost by changing most of its current vendors to produce the cheaper version of ipod but yet with more functions integrated into the gadget. Očitno je, da Apple je sprejela velik korak pri zmanjševanju stroškov bom s spremembo večino svojih sedanjih prodajalci za proizvodnjo cenejše različice ipod ampak še več nalog, vključene v pripomoček.
Both 4GB and 8GB version were estimated to cost $58.85 and $82.85 respectively. Obe 4GB in 8GB različici so stroški ocenjeni na $ 58.85 in 82.85 $ respectively. With the selling price of $149 and $199, the margin is more than 100 percent which is impressive and lots higher than its predecessor iPod Nano and even iPhone. S prodajno ceno v višini $ 149 in $ 199, je stopnja, je več kot 100 odstotkov, ki je impresivno in veliko večja od svoje predhodnice iPod Nano in še iPhone. The total cost is said to be 18.5 percent lower than previous version which was launched back to 2006. Celotnih stroškov je rekel, da je 18,5 odstotkov nižja od prejšnje različice, ki se je začel nazaj do leta 2006. However, it didn't cater for the manufacturing, development, IP (Intellectual Property) and software but just merely based on components' costs in mass quantity. Vendar pa ni ustrezen za proizvodnjo, razvoj, IP (Intelektualna lastnina) in programske opreme, ampak temelji le na komponente stroškov v količini mase.
Micron who supplied the NAND flash memory to Apple turns up to be the winner after the product launching. Micron, ki so oskrbovali NAND flash pomnilnik za Apple izkaže, da bi bil zmagovalec po lansiranje izdelka. It managed to cover around 50 percent of the whole product BOM cost. Je uspelo, da pokrivajo okoli 50 odstotkov celotnega proizvoda bom stroškov. Samsung still serves the important role of supplying the main core processor to the new iPod Nano, continuous from its previous version. Samsung še vedno ima pomembno vlogo pri oskrbi z glavni procesor na novi iPod Nano, neprekinjeno od svoje prejšnje različice.
iSuppli's analysts forecast that the sales volume of new iPod nano will able to achieve 23 million units in 2007 and 27.9 million in subsequent year. iSuppli's analitiki napovedujejo, da se je obseg prodaje novih iPod nano bo lahko dosegla 23 milijonov enot v letu 2007 in 27,9 milijona v naslednjem letu.
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