An Open Letter to iPhone Owners from Steve Jobs An Open Letter to iPhone Vlasnici od Steve Jobs
This week Apple announced Ovaj tjedan Apple najavio new iPods novi iPods and lowered the iPhone price by $200. i spušta se iPhone po cijeni 200 $. But what if you were one of the millions of people who Ali što ako ste bili jedan od milijuna ljudi koji bought an iPhone 2 months ago kupio jedan iPhone 2 months ago ? ? You'd probably be a little pissed off right? You'd vjerojatno biti malo ljut off pravo? Apple CEO, Steve Jobs, got so many emails from angry customers that he wrote an Appleov CEO, Steve Jobs, dobio toliko ljuta kupci iz e-poruke koje je napisao jedan open letter otvoreno pismo on the Apple website today. na Apple web stranici danas. The letter says that every customer who purchased an iPhone from either Apple or AT&T will receive a $100 Apple store credit. U pismu se kaže da je svaki kupac koji je kupio jedan od iPhone ili Apple ili AT & T će primiti $ 100 Apple store kredit.
It's a brilliant move by Apple. To je genijalan potez Apple. This rebate will placate the angry early iPhone adopters who are feeling cheated, still keep the money in Apple's pocket and generate lots of press (ike this article). Ovo će smiriti rabat na ljuta rano iPhone adopters koji se osjeća prevaren, još uvijek čuvaju novac u džep i Apple's generirati puno pritisnite (ike ovom članku).
Here's the open letter from Jobs: Evo otvoreno pismo iz Poslovi:
To all iPhone customers: IPhone Za sve klijente:
I have received hundreds of emails from iPhone customers who are upset about Apple dropping the price of iPhone by $200 two months after it went on sale. Sam dobio / la e-poštu od stotine iPhone korisnici koji su uzrujani oko pada na Apple iPhone po cijeni od $ 200 dva mjeseca nakon što je otišao na prodaju. After reading every one of these emails, I have some observations and conclusions. Nakon čitanja svakog od ove e-poruke, ja imam neke opažanja i zaključke.
First, I am sure that we are making the correct decision to lower the price of the 8GB iPhone from $599 to $399, and that now is the right time to do it. Prvo, ja sam siguran da smo donošenje ispravne odluke do nižih cijena od 8GB iPhone od 599 $ na 399 $, a da je sada pravo vrijeme da to napravite. iPhone is a breakthrough product, and we have the chance to 'go for it' this holiday season. iPhone je proboj proizvoda, te smo priliku 'ići na to ovaj praznik godišnje doba. iPhone is so far ahead of the competition, and now it will be affordable by even more customers. iPhone je toliko daleko ispred konkurencije, a sada će biti pristupačne čak i po više klijenata. It benefits both Apple and every iPhone user to get as many new customers as possible in the iPhone 'tent'. Ona koristi kako Apple iPhone i svaki korisnik da biste dobili što više novih kupaca što je više moguće u iPhone 'šator'. We strongly believe the $399 price will help us do just that this holiday season. Čvrsto smo uvjereni da su 399 $ cijena će nam pomoći da to tek da se ovaj praznik godišnje doba.
Second, being in technology for 30+ years I can attest to the fact that the technology road is bumpy. Drugo, u tehnologiji se za 30 + godina mogu posvjedočiti na činjenicu da je tehnologija put je neravan. There is always change and improvement, and there is always someone who bought a product before a particular cutoff date and misses the new price or the new operating system or the new whatever. Tu je uvijek promjenu i poboljšanje, a tu je uvijek netko tko kupili proizvod prije određenog datuma i kritični propusti nova cijena ili novi operativni sustav ili novi slicno. This is life in the technology lane. To je život u tehnologiji putić. If you always wait for the next price cut or to buy the new improved model, you'll never buy any technology product because there is always something better and less expensive on the horizon. Ako ste uvijek pričekate sljedeći cijena izrezati ili kupiti novi poboljšani model, nikada Vam neće kupiti bilo koji proizvod tehnologije jer je uvijek nešto bolji i jeftiniji na horizontu. The good news is that if you buy products from companies that support them well, like Apple tries to do, you will receive years of useful and satisfying service from them even as newer models are introduced. Dobra vijest je da ako kupujete proizvode od tvrtki koje podržavaju ih dobro, kao što je Apple pokušava učiniti, te htijenje primiti godina korisnih usluga i zadovoljavanju od njih čak i noviji modeli su uvedeni.
Third, even though we are making the right decision to lower the price of iPhone, and even though the technology road is bumpy, we need to do a better job taking care of our early iPhone customers as we aggressively go after new ones with a lower price. Treće, iako smo pravo donošenje odluka na niže cijene iPhone, i iako je tehnologija put je neravan, moramo napraviti bolji posao brige o našim ranim korisnicima iPhone kao mi agresivnije ići nakon novima s nižom cijenu. Our early customers trusted us, and we must live up to that trust with our actions in moments like these. Naši klijenti rano pouzdanih nas, i mi moramo živjeti do povjerenje sa našim akcijama u trenucima poput ovih.
Therefore, we have decided to offer every iPhone customer who purchased an iPhone from either Apple or AT&T, and who is not receiving a rebate or any other consideration, a $100 store credit towards the purchase of any product at an Apple Retail Store or the Apple Online Store. Stoga, odlučili smo ponuditi iPhone svakog kupca koji je kupio jedan od iPhone ili Apple ili AT & T, i koji se ne prima rabat ili neke druge obzir, a $ 100 spremati kreditne prema kupnju bilo kojeg proizvoda na Apple Retail Store ili Apple Online trgovina. Details are still being worked out and will be posted on Apple's website next week. Detalji su još uvijek razrađen, a bit će objavljeno na web stranici Apple sljedeći tjedan. Stay tuned. Stay tuned.
We want to do the right thing for our valued iPhone customers. Želimo napraviti prava stvar za naše cijenjeno iPhone korisnicima. We apologize for disappointing some of you, and we are doing our best to live up to your high expectations of Apple. Ispričavamo se zbog razočaravajuće neki od vas, i mi se što ćemo učiniti da žive do visokih očekivanja Apple.
Steve Jobs Steve Jobs
Apple CEO Apple CEO
Once again Apple has proven why they are so loved by their fan base. Apple još jednom pokazao zašto su tako ljubio po njihovim navijač temeljiti. But, hey Steve, shouldn't it be a $200 store credit? Ali, hej Steve, to ne bi trebalo biti 200 $ spremati kreditnu?
IMPORTANT : The page is machine translated and provided "as is" without warranty. VAŽNO: Na stranici je stroj prevedeno i dostavlja "kakav je" sa garantni. Machine translation may be difficult to understand. Strojno prevođenje svibanj biti teško za razumjeti. Please refer to Molimo pogledajte original English article Engleski originalni članak whenever possible. kad god je to moguće.
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