Google給出版者平均78%收支份額的AdSense
Google AdSense出版者從Google得到總是受開放辯論支配，并且猜想廣告收入的百分比份額， Google從未正式地有宣佈或顯露收支份額它給和分佈到網站』夥伴和出版者。 但與Google目錄在那斯達克作為股票公開上市公司和各種各樣的Google作的形式10-Q unaudited季度財政報告在SEC屑子， Google AdSense的收支份額為出版者秘密顯露了。
紐約時代週刊 計算了并且出版了出版者從Google在AdSense節目得到的裁減。 演算根據 Google的Q3 2005財政報告和不可思議的圖是出版者和夥伴從他們的站點得到78.5%服務的ads收支的裁減。 如此為Google從登廣告者收集的每美元， 78.5分以後被支付對Google AdSense出版者和夥伴。
與發行後 Google第三季度2006財政結果發現分享收入在78.5%是更或較不正確和一致的。 從報告， Google顯露Google網絡收支， Google的夥伴站點創造的收支通過AdSense節目共計了$1.04十億。 并且交通買進成本(TAC)，是收支的部分與Google的夥伴和出版者分享的Google是$825百萬。 這翻譯成支出比率大約79%。 如果只有AdSense出版者考慮到(TAC包括費用被支付對AdSense出版者，某一發行成為夥伴和人指揮交通到Google的網站)，出版者』收支裁減共計了$780百萬。 如果所有收支從Google網絡收支認為從AdSense的夥伴被創造(Google不區分AdSense和其他第三方分配渠道之間)，則為AdSense的夥伴分裂的收支將是75%。
然而， AdSense出版者很可能從點擊在ads不會一貫地和總得到至少75%廣告的收入。 并且收支份額也許相當多是低從78%。 AdSense ads CPC總是根據因素品種的動搖，例如聰明的定價，并且它分裂或裁減也許是不同的在優質出版者和正常出版者之間，甚至在另外大小之間站點。 什麼確定是出版者不會肯定知道什麼樣的比率他或她從ads收支得到從他們的站點引起了。
Whatsoever, with the average revenue share to AdSense publishers of around 78.5% (or between 75% to 79%), the payout ratio is very generous and high compared to other ads network. For example, Tribal Fusion pays publishers 55% of all revenue generated from the site, Blogads takes 30% of ad fee from publishers, popular AdSense alternative AdBrite takes 30% share of ad revenue and Casale Media also payouts 70%.
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Entries (RSS)
November 13th, 2006 23:35
[...] So, should you join and use ReviewMe? For advertisers, the answer is pretty obvious, if the price is right. For bloggers, it involves some ethical question of whether you should get paid to blog. Some loathes at paid blogging or paid posting, while some said it’s of no different to display advertising or text links ads or contextual ads such as Google AdSense, Yahoo! Publisher Network, Tribal Fusion, ValueClick, Chitika, TextLinkAds and etc. However, ReviewMe does have the potential and opportunity to provide additional revenue stream to the bloggers in addition to regular ads on the blog, beside increase the blog’s contents. And in some sense, it’s better that those annoying pop-under or pop-up ads. However, the lion share of 50% revenue share of ReviewMe might discourage some value bloggers, considering even Google AdSense paid more than 70% of ads income to publishers. [...]
September 12th, 2007 23:06
[...] it can get away with treating publishers like crap? Hardly. It has been calculated that Google give 78% of the revenue to publishers. This is a much better cut than many advertisers give. For example ReviewMe keeps 50% of the [...]
September 14th, 2007 02:00
[...] it can get away with treating publishers like crap? Hardly. It has been calculated that Google give 78% of the revenue to publishers. This is a much better cut than many advertisers give. For example ReviewMe keeps 50% of the [...]
September 20th, 2007 17:14
[...] right, 100% of ads money generated from your impressions and clicks belong to you (less Google share, which you have no control [...]
September 20th, 2007 21:18
[...] Original post by google_ad_host Host ID in Google AdSense Ad Unit Code and Revenue Sharing » My Digital … [...]
October 24th, 2007 03:41
78% seems a very good figure to me, even 75% or 70%. This is good to know.
December 8th, 2007 20:32
But how does one know if the earnings figures are accurate? People have been known to cook the books. I’m not saying this is the case. I’ve been looking into Adsense but still unsure.
February 7th, 2008 17:58
Giving over 78% to publishers is quite good percentage of revenue sharing. I think it will be increased a bit more in the coming years.
February 7th, 2008 18:59
The revenue share actually going to average of 77% in the last quarter of 2007.
April 27th, 2008 17:16
[...] was published before by New York Times based on announced 2006 Google financial reports estimating 78.5% of the AdSense clicks going to the publishers. Such a big number makes you wonder why wouldn’t Google reveal it. One reason I can think of [...]
May 14th, 2008 04:43
[...] was published before by New York Times based on announced 2006 Google financial reports estimating 78.5% of the AdSense clicks going to the publishers. Such a big number makes you wonder why wouldn’t Google reveal it. One reason I can think of [...]