Google AdSense Giving Publishers Average of 78% Revenue Share Google AdSense的给出版商,平均78 %的收入份额

The percentage share of advertising revenue that Google AdSense publishers get from Google is always subject to open debate and speculation, as Google has never officially announces or reveals the revenue share it gives out and distributes to websites’ partners and publishers.所占的百分比的广告收入, Google AdSense发布商获得来自Google是经常受到公开辩论和猜测,因为Google从来没有正式宣布,或揭示的收入份额,它给出了和分发,以网站的合作伙伴和出版商。 But with the listing of Google in NASDAQ as public company and various form 10-Q unaudited quarterly financial reports given by Google in the SEC filings, the Google AdSense’s revenue share for publishers secret has been revealed.但随着上市的Google在纳斯达克作为公众公司和各种形式的10 - Q报告未经审计的季度财务报告所提供的Google在提交给证券交易委员会感谢, Google AdSense的收入份额为出版商的秘密已被发现。

New York Times纽约时报 has calculated and published the cut that a publisher gets from Google in AdSense program.已计算出并公布了削减认为,出版商得到来自Google在AdSense计划。 The calculation was based on计算是基于 Google’s Q3 2005 financial report Google的2005年第三季度财务报告 , and the magical figure is that publishers and partners get 78.5% cut of the ads revenue served from their sites. ,和神奇的数字是,出版商和合作伙伴获得78.5 %削减广告收入从他们的网站。 So for every dollar that Google collects from advertisers, 78.5 cents are later paid to Google AdSense publishers and partners.因此,为每一美元Google收集来自广告客户, 78.5美分,后来支付给Google AdSense发布商和合作伙伴。

With the release of latest与释放的最新 Google third quarter 2006 financial results Google的2006年第三季财务结果 , the finding of revenue sharing at 78.5% is more or less correct and consistent. ,发现收益分享在78.5 % ,是更多或更少正确的和一贯的。 From the reports, Google reveals that Google Network Revenues, the revenues generated by Google’s partner sites through AdSense programs totaled $1.04 billion.从报告中, Google会显示在Google联网的收入,所产生的收入由Google的合作伙伴网站通过AdSense计划总额十万四点零万美元。 And Traffic Acquisition Costs (TAC), which is the the portion of revenues that Google shared with Google’s partners and publishers is $825 million.和流量收购成本(交谘会) ,这是部分收入的Google共享与Google的合作伙伴和出版商是八点二五〇亿美元。 This translates into payout ratio of about 79%.这转化为派息比率约79 % 。 If only AdSense publishers are taking into account (TAC consists of costs paid to AdSense publishers, certain distribution partners and others who direct traffic to Google’s website), the publishers’ revenue cut totaled $780 million.如果只AdSense发布商考虑到(交谘会构成费用支付给AdSense发布商,某些分销合作伙伴和其他人谁指挥交通,以Google的网站) ,出版商的收入,削减总额七万八千点〇 〇 〇万美元。 If all revenue from Google Network Revenues is considered to be generated from AdSense’s partner (Google doesn’t differentiate between AdSense and other third party distribution channels), then the revenue split for AdSense’s partners will be 75%.如果所有的收入从Google网络的收入被认为是产生从AdSense的合作伙伴( Google不区分AdSense和其它第三方分销渠道) ,然后收入分裂为AdSense的合作伙伴将是75 % 。

However, most likely an AdSense publisher won’t consistently and always get at least 75% of the advertising income from the click on the ads.不过,最有可能成为AdSense发布商将不会坚持,始终得到至少75 %的广告收入从点击广告。 And the revenue share may be lower quite a lot from 78%.和收入份额可能会比较低了不少,从78 % 。 The CPC of AdSense ads is always fluctuating based on variety of factors, such as smart pricing, and it the split or cut may be different between premium publishers and normal publishers, or even between sites of different size.中共的AdSense广告始终是起伏不定的基础上的各种因素,如智能定价,它的分裂或削减可能会有所不同之间的保费出版商和正常的出版商,或什至在站点之间的不同大小。 What certain is that no publisher will know for sure what percentage he or she is getting from the ads revenue generated from his or her sites.有什么可以肯定的是,任何出版商将肯定知道有多少百分比,他或她正在从广告产生的收入,从他或她的地盘。

Whatsoever, with the average revenue share to AdSense publishers of around 78.5% (or between 75% to 79%), the payout ratio is very generous and high compared to other ads network.无论如何,与平均收入份额给AdSense发布者约78.5 % (或75 %至79 % ) ,派息比率是非常慷慨的和高比起其他的广告网络。 For example, Tribal Fusion pays publishers 55% of all revenue generated from the site, Blogads takes 30% of ad fee from publishers, popular AdSense alternative AdBrite takes 30% share of ad revenue and Casale Media also payouts 70%.举例来说,部落的融合自付出版商的55 % ,所有产生的收入,从网站, blogads 30 %的广告费从出版商,受欢迎的AdSense替代adbrite 30 %的份额,广告收入和卡萨莱媒体也支出的70 % 。

IMPORTANT : This is a machine translated page which is provided "as is" without warranty. 重要说明 :这是一个机器翻译网页是“按原样”提供的担保。 Machine translation may be difficult to understand.机器翻译可能很难理解。 Please refer to请参阅 original English article英文原版的文章 whenever possible.只要有可能。

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11 Responses to “Google AdSense Giving Publishers Average of 78% Revenue Share” 11日的反应“的Google AdSense给出版商,平均78 %的收入份额”

  1. Get Paid to Review or Get Paid to Blog - ReviewMe Review » My Digital Life获得付款审查或得到支付给博客-r eviewme审查»我的数位生活
    November 13th, 2006 23:35 2006年11月13日23时35分
    1

    [...] So, should you join and use ReviewMe? [ … … ]的话,您应该加入和使用reviewme ? For advertisers, the answer is pretty obvious, if the price is right.为广告客户,答案是很明显,如果价格是正确的。 For bloggers, it involves some ethical question of whether you should get paid to blog.为博客,它涉及到一些伦理问题,您是否应得的支付给博客。 Some loathes at paid blogging or paid posting, while some said it’s of no different to display advertising or text links ads or contextual ads such as Google AdSense, Yahoo!一些loathes带薪博客或者支付费用的张贴,而有些人说这是没有不同的展示广告或文字链接广告或与内容相关的广告,如Google Adsense ,雅虎! Publisher Network, Tribal Fusion, ValueClick, Chitika, TextLinkAds and etc. However, ReviewMe does have the potential and opportunity to provide additional revenue stream to the bloggers in addition to regular ads on the blog, beside increase the blog’s contents.出版商网络,部落的融合, valueclick , Chitika公司, textlinkads等,不过, reviewme确有潜力和机遇,以提供额外的收入流,以博客除了经常性的广告在博客,旁边的增加博客的内容。 And in some sense, it’s better that those annoying pop-under or pop-up ads.而且在某些意义上讲,它的更好,那些令人生厌的弹出式下,或弹出式广告。 However, the lion share of 50% revenue share of ReviewMe might discourage some value bloggers, considering even Google AdSense paid more than 70% of ads income to publishers.不过,狮子的占有率50 %的收入份额的reviewme可能会阻止一些博客的价值,考虑到即使是Google AdSense的支付百分之七十以上的广告收入向出版商。 [...] [ … … ]

  2. seoninja.info » Blog Archive » Is AdSense a Monopoly? seoninja.info »博客存档»是AdSense垄断?
    September 12th, 2007 23:06 2007年9月12日23时06分
    2

    [...] it can get away with treating publishers like crap? [ … … ]它可以摆脱与治疗出版商一样, crap ? Hardly.很难。 It has been calculated that Google give 78% of the revenue to publishers.据计算, Google的给予78 %的收入向出版商。 This is a much better cut than many advertisers give.这是一个更美好的削减比许多广告客户提供。 For example ReviewMe keeps 50% of the [...]例如reviewme保持50 %的[ … … ]

  3. Monetization Weekly » Blog Archive » Is Adsense a Monopoly?货币每周»博客存档»是AdSense垄断?
    September 14th, 2007 02:00 2007年9月14日2时
    3

    [...] it can get away with treating publishers like crap? [ … … ]它可以摆脱与治疗出版商一样, crap ? Hardly.很难。 It has been calculated that Google give 78% of the revenue to publishers.据计算, Google的给予78 %的收入向出版商。 This is a much better cut than many advertisers give.这是一个更美好的削减比许多广告客户提供。 For example ReviewMe keeps 50% of the [...]例如reviewme保持50 %的[ … … ]

  4. google_ad_host Host ID in Google AdSense Ad Unit Code and Revenue Sharing » My Digital Life google_ad_host主机ID在Google AdSense广告单元代码和收益分享»我的数位生活
    September 20th, 2007 17:14 2007年9月20日17时14分
    4

    [...] right, 100% of ads money generated from your impressions and clicks belong to you (less Google share, which you have no control [...] [ … … ]的权利, 100 %的广告所产生的金钱从您的展示和点击属于您(不到Google的份额,你无法控制的[ … … ]

  5. » Comment on Google AdSense Giving Publishers Average of 78% Revenue … »发表评论的Google AdSense给出版商,平均78 %的收入…
    September 20th, 2007 21:18 2007年9月20日21时18分
    5

    [...] Original post by google_ad_host Host ID in Google AdSense Ad Unit Code and Revenue Sharing » My Digital … [...] [ … … ]原职由google_ad_host主机ID在Google AdSense广告单元代码和收益分享â »我的数字… [ … … ]

  6. Paul保罗
    October 24th, 2007 03:41 2007年10月24日3时41分
    6

    78% seems a very good figure to me, even 75% or 70%. 78 % ,似乎是一个很好的数字,对我来说,甚至75 %或70 % 。 This is good to know.这是一个好知道。

  7. kdfisher
    December 8th, 2007 20:32 2007年12月8日20时32分
    7

    But how does one know if the earnings figures are accurate?但如何一知道,如果收入数字是准确的? People have been known to cook the books.人们已经知道库克的书籍。 I’m not saying this is the case.我不是说这是个案。 I’ve been looking into Adsense but still unsure.我一直在寻找到的AdSense ,但仍然不确定。

  8. Rajeev Edmonds from Adsense Primer拉杰夫埃德蒙兹从AdSense底漆
    February 7th, 2008 17:58 2008年2月7日17时58分
    8

    Giving over 78% to publishers is quite good percentage of revenue sharing.给予超过78 %的出版商是相当不错的百分比收益分享。 I think it will be increased a bit more in the coming years.我认为这会增加一点,在未来数年。

  9. admin政府当局
    February 7th, 2008 18:59 2008年2月7日18时59分
    9

    The revenue share actually going to average of 77% in the last quarter of 2007.收入份额,其实去平均为77 % ,在去年第四季的2007年。

  10. Soon your Google Ads may showup on Yahoo!尽快您的Google广告可能showup在Yahoo !
    April 27th, 2008 17:16 2008年4月27日17时16分
    10

    [...] was published before by New York Times based on announced 2006 Google financial reports estimating 78.5% of the AdSense clicks going to the publishers. [ … … ]是由前出版的纽约时报的基础上宣布, 2006年Google的财务报告估计, 78.5 %的AdSense的点击去出版商。 Such a big number makes you wonder why wouldn’t Google reveal it.这么大的数目,让你不知道为什么会不是Google透露。 One reason I can think of [...]其中一个原因我能想到的[ … … ]

  11. Safat:: Salwa Edition » Blog Archive » Soon your Google Ads may showup on Yahoo! safat : : salwa版»博客存档»尽快您的Google广告可能showup在Yahoo !
    May 14th, 2008 04:43 2008年5月14日4时43分
    11 11月

    [...] was published before by New York Times based on announced 2006 Google financial reports estimating 78.5% of the AdSense clicks going to the publishers. [ … … ]是由前出版的纽约时报的基础上宣布, 2006年Google的财务报告估计, 78.5 %的AdSense的点击去出版商。 Such a big number makes you wonder why wouldn’t Google reveal it.这么大的数目,让你不知道为什么会不是Google透露。 One reason I can think of [...]其中一个原因我能想到的[ … … ]

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